CASE STUDY RETAIL

S-Box project

What

S-Box is a unique and proven marketing tool present in Croatia since 2010. S-Box is full of free samples and promotional benefits which is distributed individually to registered students at universities in Croatia. Over the years S-Box has expanded to other markets in the region.

WOW

- Over 300 000 units distributed.
- Quality and Controlled Sampling
- 100% targeted sampling (male & female students 18-30)
- Increased level of purchase intent after trial and usage.

300 000

S-Box distributed

Over 40

LOCATIONS - Faculties, student dormitories and student centers are covered.

Surveys

information about purchase habits

70%

people who try a product presented in S-Box will purchase that same within 6 months

360˚

approach including ATL, BTL, winning games, Social media, surveys, etc

S-Week

increase awareness and generate interest for S-Box

Gallery

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Quote

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